Purpose-built AI for your business

Your best people’s judgment, across your whole team.

Automate routine work and bring expert judgment into complex decisions. PaloLabs combines AI consulting with AISTEIN, an assistant that learns from your best professionals and puts their experience to work across your team.

AISTEIN: a small white robot with messy grey hair and a black visor with two warm glowing eyes — AISTEIN · learns from your best people

Before PaloLabs, our founder, Nahuel Rubio, led the AI platform of a large-scale commerce company. Its results, presented at AWS Summit NYC 2026:

daily customer conversations with AI agents: 70K+
conversion: +72%
customer satisfaction: +50%

01 — The problem

In a company, problems escalate because the judgment of its best talent does not scale.

Growth brings more customers, more teams and more decisions. Your company adds people and distributes responsibilities. Yet proposals, exceptions and unfamiliar situations keep returning to the same experienced professionals.

They understand the business priorities, recognize the trade-offs and know what to consider before making a commitment. Their colleagues rely on that judgment to move work forward.

As the organization grows, so does the demand for their involvement: they spend more time reviewing, correcting and resolving work for others. Precisely where they have the most expertise, they become a bottleneck.

Scaling the organization means giving more people the context and judgment to act.

02 — AISTEIN

Bring expert judgment into everyday work.

AISTEIN is an AI assistant that learns how your best professionals evaluate situations, correct work and make decisions, and makes that experience available to your team whenever it is needed. Whether approving a credit exception, quoting a job that is not on the price list or resolving a complaint the manual does not cover, people can draw on guidance shaped by your business: what matters, which alternatives to consider and what consequences to anticipate.

Develop capability across your team

People assess alternatives, strengthen their recommendations and take greater responsibility for their work, with expert guidance at hand when they need it.

Extend the contribution of your best people

Their experience reaches more teams. They stop repeating the same explanations and reviews, and gain time for the challenges that require their direct involvement.

Keep a shared direction as you grow

Decisions follow common priorities and standards, while teams gain autonomy to resolve what is closest to their work.

03 — Automation and consulting

Automate recurring work. Expand what your team can do.

Repetitive tasks grow with the business: entering data, answering common questions and preparing documents take time across your operation. We help you put AI to work where it saves time and improves execution, all the way up to the decisions that need judgment.

Automate routine tasks
Less manual data entry and recurring questions handled automatically, so your team has more time for customers.
Accelerate preparation
AI prepares drafts and reports; your professionals review, refine and apply the work.
This is where AISTEIN works
Apply expert judgment
AISTEIN steps into situations that require evaluation and choice, so teams resolve more without returning every question to the same person.

Most companies start by automating. We support you every step of the way.

From the first opportunity to daily use

We assess how your business operates, identify where AI can contribute and work alongside your team to implement it.

AI assessmentUnderstand where AI can save time, what to prioritize and what implementation requires. You leave with a clear starting point.
AI architecture and integrationIf your team already uses or builds AI, we connect the tools, knowledge and governance it needs to run reliably every day.
Guided implementationWe put a focused use case into practice, working hands-on with your team.

When we are done, your team runs it on its own, without depending on us.

04 — Who builds it

Nahuel Rubio

Founder & CEO · PaloLabs · Creator of AISTEIN

AI working with real customers, not demos. He led, from scratch, the AI platform of a large-scale commerce company: on it, its businesses in Mexico, Brazil, Argentina and Chile build AI assistants for buying, selling, customer service and financing.

“Trust in agents is earned, not assumed.”

Panelist at AWS Summit NYC, on “Activating the Agentic Organization”, alongside Anthropic and NVIDIA. He built solutions together with the teams that create AI:

AnthropicNew York

AWSNew York and Seattle

GoogleSilicon Valley and Bangalore

OpenAITechnical and product teams

That experience informs how PaloLabs develops and implements AI for business.

Career · from developer to VP of AI Engineering

Today
PaloLabs and Coderhouse Founder · Director of AI Programs
2025–2026
Large-scale commerce company Sr. Director, then VP: the AI platform
2024–2025
RecargaPay Head of Engineering, data and marketing
2023–2024
Large-scale commerce company Director of Engineering, CRM and customers
2021–2023
Geopagos VP of Product Development
2017–2021
Digiventures Co-founder and CTO of a B2B2C fintech
2007–2018
Mercado Libre and Mercado Pago From developer to Product Development Manager

Payments, fintech and commerce: always where a mistake costs money. Electronic Engineering, Universidad Nacional de San Luis.

05 — Get started

Start with a clear business need.

If you are not sure where to start yet, request an assessment. If you already have an expert and a decision that comes up every week, start an AISTEIN pilot.

Consulting · four weeks, remote

Find your first opportunity

Where AI saves you time.
What to do first and why.
What it takes, and the approximate investment.
Who owns it, and the next step.

Request an assessment

AISTEIN

Put AISTEIN to the test

With one expert, one team and real cases.
AISTEIN proposes what to do in each case; your expert corrects it, the way they would correct someone on their team.
You evaluate the results before deciding whether to take it to more teams.

Start with a pilot

06 — FAQ

What to know before you start.

Do I need a technical or AI team?

No. We set AISTEIN up; your expert only corrects, as they do today.

Does it use what it learns from my company with others?

No. What it learns from your company stays in your company: it is stored separately and privately, and you decide what it learns and who can query it.

Can I trust what it proposes?

Yes, and not because we say so: it explains why it proposes what it proposes, doesn’t repeat a mistake you already corrected, and is tested on new cases before it works on its own.

How do I know it works?

With the pilot: we compare its decisions with your expert’s on new cases, and you decide with the results in hand.

What if a better AI model comes out?

What AISTEIN learns does not depend on any one technology: if a better one comes along, you use it without losing what it learned.

Contact

Build on what your company knows.

Tell us which tasks consume your team’s time and which decisions always depend on the same people. That is enough to see where to begin. Nahuel Rubio, founder of PaloLabs, will get back to you.

Contact PaloLabs

nahuel@palolabs.ai LinkedIn ↗